Many attorneys and law firms have website advertising practices. Most website host platforms provide statistics tracking visitor behavior. The purpose of this program is to understand what the statistics mean and how they can be utilized to improve website content.
Speakers: Paul G. Henry, Denlow & Henry, St. Louis; Brian Douglass, Fuel Web Marketing, Columbia
Opinions and positions stated by presenters of MoBarCLE programs are those of the presenters and not necessarily those of The Missouri Bar. This program is intended as information for lawyers in Missouri, in conjunction with other research they deem necessary, in the exercise of their independent judgment.